595. How To Do The MOST Important Part Of The Sales Call That Nobody Talks About… Your PITCH

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

An overlooked part of the sales process that is so important for your prospect to remain attentive and truly understand your offer is around your PITCH. If you don't know what a pitch is, that's okay. I'll cover everything you need to know about it in today's episode along with some advanced sales tactics around creating pillars, marketing linking, and what is called a "double tie down". If any of those peaked your curiosity, press play!

Time Stamps:

(0:45) Your Pitch

(2:27) The SELLING Framework

(5:21) 3-4 Main Pillars

(6:31) Market Linking

(8:20) A Double Tie Down

(10:09) A Better Version of “Does That Make Sense?”

(14:32) Our Offer Scorecard

(15:21) IFCA’s Pitch

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