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High Intensity Business is a high intensity strength training and strength training business podcast offering content to help you realise your health goals, become a great personal trainer, and build a successful HIT business. Content includes training protocols, workouts, exercise science, nutrition, and biohacking. From a HIT business perspective, we cover personal training, coaching, startup, sales, marketing, operations, systems, hiring, scaling, etc. Guests include Dr Doug McGuff, Drew ...
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The Runners Zone

Nathan Carlson

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Welcome to the Runners Zone Podcast hosted by Nathan Carlson and Chris Johnson. Lend us your ear as we We interview world leaders in endurance sports, discuss optimizing performance for runnings and help provide practical solutions to common running problems. We also discuss life as niche-practice business owners treating and training runners.
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Around The Reel

CCC Entertainment Group

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Creatives need that push... that extra kick to know they can rise up and follow their dreams. We are a podcast for creatives! Filmmakers, Artists, Musicians and Everyone! We confront multiple topics on this show and most of the time... just talk a lot of you know what... so indulge in the REEL with us and enjoy the journey!
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Clayton Howe’s Entertainmentx

Clayton Howe: Producer | Architect Of Stories

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Getting to the Heart, Soul, and drive of top performers in the entertainment industry. Clayton Howe’s guests share their paths, struggles, and lessons learned. Entertainmentx inspires, uplifts, and educates everyone interested in a deep dive look at entertainment professionals and industry luminaries.
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What exactly does it take to turn your HIT business from just another strength studio to a really great fitness business? Discover Strength CEO Luke Carlson returns to the podcast for a Q&A that dives deep into what mindsets, habits, and little details matter that you need to focus on as a HIT entrepreneur. If you’re serious about success and hungr…
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Welcome to Season 5 of the Around The Reel Podcast! We've had a helluva run and this year will be even more explosive! Today Aaron introduces the show and shed's some light on the new changes coming, new guests, new format and dives into a few thoughts on life, change and how enablers can ruin your chances at being great! We couldn't be happier to …
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What’s it like to create your own High-Intensity Training sphere from scratch when there isn’t one that you can join as a HIT entrepreneur in your own country? Hugo Moniz, founder of EXS, talks about creating an incredible business ecosystem where he not only provides high-quality HIT education for personal trainers, but also works with doctors, ho…
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In this episode, Luke is joined by Dr. Sarah Carlson, who is a family medicine physician, to discuss GLP-1 Drugs, what they are, how they are used, and how they affect our muscle mass. Discover Strength offers free Introductory Workouts at any location across the united states. You can schedule your free Introductory Workout HERE !…
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Today we welcome filmmaker Brielle Wines to the show! Brielle is an up and coming filmmaker in the PNW and her latest film entitled The Beginning shows off her storytelling talents! Making movies isn't easy however, for Brielle, it's been smooth sailing. With multiple features and shorts, from YouTube to Amazon Prime, Brielle has locked in and has …
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In this episode of the Discover Strength Podcast, Luke discusses 10 evidence-based workout amplifiers that will optimize your results. These strategies can be implemented before, during, or after your workout. This is a must-listen! Discover Strength offers free Introductory Workouts at any location across the united states. You can schedule your f…
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What does it take to actually run 120 personal training sessions a week as a solo HIT strength trainer successfully? Doug Holland is a master strength trainer, a powerlifter, and the owner of Intelligent Exercise, and he has mastered the art of delivering high-quality training sessions each week all by himself. In this episode, Doug shares how he m…
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On today's episode, we pivot to a topic related to business. In this episode, Luke Carlson, CEO of Discover Strength and exercise physiologist, walks through 6 frameworks for resilient thinking during tumultuous times. Discover Strength offers free Introductory Workouts at any location across the united states. You can schedule your free Introducto…
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Can you really transform your HIT business into a multi-million-dollar one just by changing your mindset and reaching out to people? Dave Bess returns to share powerful strategies and tactics that can help you generate leads that turn into meaningful client relationships. Dave is the co-founder of Underground Fitness and later launched PT Legends a…
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In this episode, Luke is joined by Dr. James Fisher where they discuss a new project involving Discover Strength Clients. The main focus of the project is the perception of supervision during strength training and how those perceptions are different between male and female participants. Discover Strength offers free Introductory Workouts at any loc…
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If you get a severe knee injury, what does that mean for you (or your HIT clients) long-term, and how might that affect your strength training? Dr James Fisher returns for part 2 of his personal experience of rehabilitating a severe knee injury and how he is using high-intensity training to recover from it. James is a Course Leader and Senior Lectu…
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In this episode of the Discover Strength Podcast, Luke discusses the lessons learned from legendary NFL strength and conditioning coaches Dan Riley and Steve Wetzel and how these lessons actually impact our workouts today. Discover Strength offers free Introductory Workouts at any location across the united states. You can schedule your free Introd…
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Why should you find ways to keep your strength training clients excited about their workouts? Spoiler alert: because your clients will love your HIT studio, you’ll make more money, and you’ll keep them for life. Discover Strength CEO Luke Carlson talks about why and how you can do this, from the mindset you should have down to how to implement it i…
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In this episode, Luke Carlson discusses a new research article that details the amount of exercise we should be doing and, more importantly, how we can make it more efficient. Discover Strength offers free Introductory Workouts at any location across the united states. You can schedule your free Introductory Workout HERE !…
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What is the truth about Arthur Jones’ Colorado Experiment and what does it really mean for the High-Intensity Training world? Legendary trainer Pete Cerqua returns to the podcast to go on a deep dive into what really went on in The Colorado Experiment with Casey Viator, what happened when Mike Mentzer tried it, and what HIT trainers and business ow…
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In this episode of the Discover Strength Podcast, Luke Carlson discusses three pervasive fitness myths that will not die. Discover Strength offers free Introductory Workouts at any location across the united states. You can schedule your free Introductory Workout HERE !Kirjoittanut Luke Carlson
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Do you ever feel like you’re in a rat race as a HIT entrepreneur and want a way to earn more while being less overloaded? Dave Bess is the co-founder of Underground Fitness and later launched PT Legends and Greenlight Personal Training. In this episode, we talk about why you should have a high-ticket offer, how to build it out into your existing bu…
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On today's show we chat with director Steve Moon and Actress Ginger Cressman about their new film "Diamond", a story about an alcoholic singer whose life has not turned out as she has dreamed. What's crazy about this feature length film is that Steve got this movie shot in one day!! We discuss how that was accomplished and we also chat more about w…
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In this Episode, Luke Carlson discusses 9 common factors of the best workouts he has ever had. This list serves as a guide for productive, safe, intense, evidence-based strength training. Discover Strength offers free Introductory Workouts at any location across the united states. You can schedule your free Introductory Workout HERE !…
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What can you learn from one of the biggest HIT businesses in the world when it comes to attracting talent and recruiting great strength trainers? Discover Strength CEO Luke Carlson returns to talk about seven powerful and proven tactics to help you hire great HIT trainers for your strength studio. If you want to hire great trainers and hit the grou…
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In this episode of the Discover Strength Podcast, Luke is joined by a very special guest, Rick Rignell. Rick is a Partner Exercise Physiologist with Discover Strength, and his knowledge of strength training and the machines you are using is a reason this episode is a must-listen. Discover Strength offers free Introductory Workouts at any location a…
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Is tracking your client’s biomarkers the future of science-based strength training and the door to a new universe of health optimization, or is this just another passing trend? Matt Mombourquette is the owner of OneUp Fitness, a HITuni-certified Personal Trainer, and a Kinesiologist with a degree from Dalhousie University. He joins me in this episo…
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In this episode of the Discover Strength Podcast, Luke talks about all things Olympics, correlation, causation, and whether we should really be taking advice from Olympic athletes. Discover Strength offers free Introductory Workouts at any location across the united states. You can schedule your free Introductory Workout HERE !…
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Why is client retention the single most powerful thing you can focus on if you want to make your strength studio profitable, fast? In this previously HIT Business members-only episode, Discover Strength CEO Luke Carlson talks about the fundamentals that you need to know, and we go into why client retention is crucial to building a profitable busine…
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Join Luke on this special episode where he pulls back the curtain to discuss how we think about the business. Luke walks through the five questions that make up the vision of Discover Strength. Core Values Purpose Core Business Strategy Long Term Goal Discover Strength offers free Introductory Workouts at any location across the united states. You …
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How can you train, develop, and retain amazing trainers and staff and avoid the big headaches that many HIT fitness business owners have when it comes to hiring, management, and leadership? Katie Santos is the founder of Katie Santos Consulting and Fitness HR. She is a fitness industry expert with 40 years of experience, specializing in HR and HR l…
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Join Luke Carlson, CEO of Discover Strength, as he dives into the importance of "Strengthspan" with insights from Dr. Avery Faigenbaum's article in the British Journal of Sports Medicine. 💪🧬 Key Takeaways: Start Young: We have to start strong. The weaker we are when we are young, the less likely we are to be active. Adulthood: Regular strength trai…
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Today on our show we sit down with musician, rapper, writer and actor Jeffery Messenger for one of the wildest conversations we've ever had on Around The Reel. Jeffery shares with us his insights on art, music, film and then goes deep into a message that will stimulate your thinking and make you question a lot of things you think you know! Definite…
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How do the most successful trainers take notes that help create great client experiences without bogging down workout sessions? Discover Strength CEO Luke Carlson returns to the podcast for a wide-ranging Q&A where we talk about the best way to take notes during a workout session, how to make great high-ticket offers that attract more clients, Alex…
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Looking for the perfect client management software for your HIT business and want it to be as useful and as pain-free for you and your clients? Pixality Design founder Connie Holen is a fitness business website specialist, a MindBody Certified Business Consultant, an accomplished web designer, digital strategist, and podcast host, among many other …
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In this episode, Luke is joined by David Gschneidner, Discover Strength's vice president of Operations and Exercise Physiologist, and Dr. James Fisher from Solent University to announce the new study being conducted at Discover Strength studios in collaboration with Solent University. The purpose of the study is to compare the lean muscle adaptatio…
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What should you know about hiring good trainers and staff for your HIT fitness business to scale and grow without the common headaches poor fit can give you? Katie Santos is the founder of Katie Santos Consulting and Fitness HR. She is a trusted expert with 40 years of experience in the fitness and wellness industry. In this episode, Katie shares g…
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In this episode, Luke Carlson discusses the critical aspects of strength training and injury prevention, inspired by Dr. Peter Attia and Dr. Sarah Oikawa's research. Here are the key takeaways: Continue to Strength Train when Injured Don't look at Strength training as a Sport Move Slower when you strength train Train What's Healthy Adapt Workouts L…
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What would it take for you to build a world-class HIT studio brand from the ground up? Luke Carlson returns to the podcast to talk about the origin of Discover Strength and how he went from being unsure of what he wanted to do in life to finding the very thing he wanted to pour his heart into — we talk about the valuable lessons every aspiring HIT …
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On today's episode we sit down with some of the cast & crew from our new film Jason Voorhees: The Hunt! From Jason Brooks and Logan Cannon to Jon Meggison and many others we chat all things Horrorverse and more! The biggest question we dive into is "Do you find the work you do satisfying to yourself?" "Can you give yourself credit for the gift you …
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In this episode, Luke sits down with special guest Dr. Martin Gibala to discuss HIIT and Zone Two Training. Dr. Martin Gibala is the world leading researcher from McMaster University in Canada on High Intensity Interval Training and the author of The One-Minute Workout: Science Shows a Way to Get Fit That's Smarter, Faster, Shorter Discover Strengt…
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How would you like to build a thriving HIT fitness business even if you have zero experience in the fitness industry? James Brown is the owner of Safe Strength in Chepstow, Wales, UK. He brings a unique perspective to the fitness industry as he shares his journey from product management to becoming a strength trainer who is now trying to solve the …
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Today we chat with filmmaker Dorian Vasquez and discuss his new film Porch Pirate currently on its way to Amazon Prime and many other streaming platforms! Dorian is a self taught filmmaker and has completed his first feature which is a huge step in the right direction to success! Our conversation travels down multiple topics: film school, distribut…
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What’s the best way to give your personal training clients exercise instruction that makes them enjoy their workout sessions with you instead of dreading these and eventually driving them to quit? Al Coleman returns to the podcast to talk about the power of his Metronome Method and how you can tap into the science of attention to give your clients …
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Today we sit down and chat with filmmaker Jan Jalenak about her new film Shattering, a fantastic short she's currently pushing through the filmmaking circuit! Jan discusses how she got into filmmaking and how life's adventures never stopped her from becoming a filmmaker! We also dive into facing your fears, sharing your work and how difficult that …
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Can you really double your HIT studio's revenue or your earnings as a personal trainer using Pete Cerqua's Million-Dollar framework? Here's Pete's challenge to you: I dare you to try it strictly and then tell me it doesn't work. Legendary Trainer Pete Cerqua is the best-selling author of the books The 90-Second Fitness Solution, High-Intensity Fitn…
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This episode is special for two reasons: one, it is Discover Strenghth's 18-year anniversary, and two, Luke is interviewed by a great friend and colleague, Lawrence Neal. Lawrence Neal is the 10-year host of the High Intensity Business podcast, which has over 460+ episodes. Discover Strength offers free Introductory Workouts at any location across …
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Is your social media content attracting more clients or is it turning them away without you realizing it? Master strength trainer Pete Cerqua returns to talk about the power of social media and how you can optimize your content to pull in and convert more, along with going deep into the small details that can make a big difference. Pete is a best-s…
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On today's episode we chat with filmmaker Luke Hristou and discuss his upcoming pilot Real Rat - a series that he's created to celebrate the basketball community in Spokane Washington! Right now Luke and our own Coach Rick have set out on the adventure to get this series made! From conception to crowdfunding, we find out why Luke's passion about th…
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How can you convert more prospects into clients effectively and quickly using warm outreach services like Bark.com? In this episode, we'll talk about my proven strategies and tactics that got our strength studio 53 new clients through Bark.com (this will also work whenever you're on the phone with prospects from other sources) — we'll cover the imp…
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In this episode, Luke sits down with Dr. James Fisher of Solent University in the UK to ask 4 questions about his latest research on exercise. These 4 questions stem from his presentation from the Annual Discover Strength Summit. Discover Strength offers free Introductory Workouts at any location across the united states. You can schedule your free…
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On today's show we welcome filmmakers Bayou Bennett and Daniel Lir, a husband and wife Dream Team! These guys have taken the filmmaking world by storm and create films that not only entertain but have a message! We discuss their film "Connection" and dive into the motivation behind their work, their team and how they've accomplished some of the mos…
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