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EDGE of the Web is a weekly digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing, and more. Host Erin Sparks discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing. Visit our website at edgeofthewebradio.com to see all of our past shows and videos.
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Edge of Indy

Erin Sparks

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Edge of Indy is podcast that focuses on what is trending in Indianapolis. Anything from business and marketing to highlighting different organizations and companies in the circle city. We want to have a show to highlight individuals who are impacting the culture of Indianapolis.
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Chris Schembra is a philosopher, question asker, and facilitator. He's a columnist at Rolling Stone magazine, USA Today calls him their "Gratitude Guru" and he's spent the last 6 years traveling around the world helping people connect in meaningful ways. As the offshoot of his #1 Wallstreet Journal Bestselling book, Gratitude Through Hard Times, he uses this podcast to blend ancient stoic philosophy and modern day science to teach how the principles of gratitude can be used to help people ge ...
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The Creative Spark

G. Brian Benson

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Conversations that provide insight, empowerment and tools to help others live their best creative life! In each episode host G. Brian Benson strives to have an organic chat with authors, entrepreneurs, artists, athletes, and actors, sharing their inspirational stories, strategies and wisdom that helped propel them to their own unique version of creative success. Learning how to find the joy and peace of mind that comes with stepping into one’s own skin, and going beyond anything one may have ...
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Welcome to The Golden Mic Podcast where personal growth simply isn't enough. Host, Marc Cordon is a positive psych coach, a do-gooder from the island of misfit toys who founded The Joy Revolution. Each week, Marc raps with an extraordinary guest doing extraordinary things through their own revolutionary work and takes deep dive into the ups, downs, and all arounds of life. Listen now as Marc and his guests provoke and empower you to increase your capacity for joy and inspire you to spark you ...
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Welcome to Chef Life Radio, your go-to podcast for chefs looking to thrive in the kitchen and beyond. Empowering chefs with the tools and strategies they need to succeed in their culinary careers while maintaining their sanity and cultivating effective leadership skills. I'm your host, Chef Adam Lamb, your Culinary Career Coach. Join me as we explore practical strategies for success, from enhancing emotional intelligence and communication to building collaborative teams and fostering a posit ...
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Live your best life, at any age! This show is here to make that happen through simple and efficient strategies and habits, and conversations with experts that help us overcome fear and shift our mindset into the best it can be. Host Amy Edwards is a transformation master who delivers a return on your time investment with every episode. The Amy Edwards Show is holistic health, life coaching, personal development, sexual betterment, spirituality, self-love, and fun, all in one place! Ready to ...
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We believe everyone with the spark of a business idea can make it a reality. Sometimes you just need a leg up. Someone to fill in the missing piece. For many micro and small businesses that missing piece includes one or more of the following: Content. Marketing. Mindset.Hello from Austin, TX! We're Erin Geiger and Joey Ramirez, founders of Muscle Creative. We created this company with one focus - to support micro businesses and small businesses via content strategy, media creation, and minds ...
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A weekly show from Food52's new podcast network, featuring all the uncut gems from the weekly "Genius Recipes" column and video series. Host Kristen Miglore speaks to the geniuses behind iconic recipes, and uncovers the recipes that changed the way we cook.
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Welcome back to News from The EDGE! TikTok has been ordered by the U.S. Government to sell the platform to a U.S. company within 9 months or face a ban in the states. TikTok plans to contest the U.S. ban, claiming the bill signed into law by President Joe Biden is unconstitutional. In Google news, the March 2024 Core Update is complete. This update…
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This week's guest is Michel Fortin, VP of Growth Marketing at Musora Media. In that role, Michel leads digital marketing and optimization strategies such as auditing and improving the marketing funnel performance, expanding visibility, and increasing traffic. Michel has over 30 years of experience constructing a revolutionary outlook on mass AI vir…
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Josselyne Herman-Saccio is a master coach in The Art of Being Unmessablewith, a keynote speaker, author, TV and film producer, and a relentless advocate for personal empowerment. In this episode, Josselyne delivers powerful strategies for living an "unmessablewith" life, exploring how to embody the qualities that make you resilient, confident, and …
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Oonagh Duncan, CEO of Fit Feels Good and author of "Healthy As F*ck” and “Ditch the Diet,” joins us to share her expert strategies for achieving peak physical health. Her book provides actionable, science-backed advice on nutrition, exercise, and mental wellness tailored to anyone eager to enhance their overall health and vitality. During the episo…
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Local SEO specialist, Joy Hawkins, returns for her second interview segment this week. Joy shares the recent landscape of local SEO, including some big shifts in the space that you need to know! Discover the possibilities of LSAs and videos, learning how they can shoot you up on the SERP. We discuss the rise of AI and where the user fits into this …
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In this conversation, Chris Schembra interviews Enrico Galasso, the CEO of Peroni, an iconic Italian beer brand. They discuss Enrico's new book, “Per I Prossimi 175 Anni”, the importance of empathy and meaningful connections in leadership, and the challenges and opportunities of managing a brand with a long history. Enrico emphasizes the need for l…
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Erin Stafford is a social psychologist, burnout expert, and author of "The Type A Trap: Five Mindset Shifts to Beat Burnout and Transform Your Life." Erin brings her extensive experience and research to discuss how high-achievers can avoid the pitfalls of their driven natures and find a more balanced approach to success. Get Erin's Burnout Assessme…
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Top Google contributor and owner of Sterling Sky, Joy Hawkins, joins the EDGE this week. Joy has been a renowned SEO speaker and influencer since 2006 and has been growing a top local SEO agency since 2017. How does local SEO differ from traditional SEO? Listen in as Joy shares her industry experience and delivers tactical strategies for executing …
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`Cultivating a successful chef mindset isn't just about what happens in the kitchen. It's about embracing a mindset of growth, resilience, and positivity that will elevate every aspect of your culinary journey. - Adam M Lamb If you’re curious about how your current mindset compares with my list, take the Successful Chef Mindset Challenge and downlo…
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Welcome back for another week of news from the EDGE! Google is jumping into the CRM market as it plans to acquire HubSpot for $34 billion. Some experts speculate this will spark even more challenges for Google concerning antitrust regulations. New fake AI-generated law firms are accusing people of copyright infringement at a mass scale… and the tru…
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We're continuing our health exploration with Dr. Natalie Ledbetter of Upgrade Labs, but this time, we're shifting our focus to the complex world of perimenopause. With her expertise in both Eastern and Western medicine, Dr. Ledbetter is uniquely positioned to shed light on this often misunderstood phase of a woman's life. Perimenopause, a transitio…
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Welcome back to the OG webmaster, Simon Cox, for his second interview segment. Simon began his career in commercial graphic design. In this episode, Simon connects the dots between certain artistic frameworks and principles that can be applied to your SEO strategy. How does the emergence of AI imagery affect SEO as a whole? We investigate how users…
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“Burnout is a conflict of values between what you think is important and what your employer thinks is important.” Explore the essential leadership qualities in the culinary world, from inspiring your team to balancing firm guidance with support, and learn how to foster resilience within your team. In this episode of Chef Life Radio, I delve into th…
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In 2020 a high dose psychedelic trip led to the most profound spiritual experience of my life. This episode is not a trip report! Instead, I share a few key moments in my experience that permanently changed my perception of reality, AND the key takeaways that came from my experience. Connect with Brittany: https://www.instagram.com/brittany.wittig …
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Today, we're diving into the not-so-sweet world of sugar with Dr. Natalie Ledbetter of Upgrade Labs. Dr. Ledbetter brings a unique blend of Eastern and Western medical expertise to the conversation, exploring the impact of sugar on our health and vitality. With her extensive background as an anesthetist and a doctor of Chinese medicine, Dr. Ledbett…
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Erin Sparks is back behind the Digital News Desk this week to deliver a groundbreaking news flash - Google greenlights Microsoft's 53% acquisition, handing over a majority stake to Bill and the crew. Did we get ya? Happy April Fools from all of us at EDGE of the Web! This week we investigate a new lawsuit against Facebook and Instagram as allegatio…
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Joining the EDGE this week is web development Swiss Army Knife: Simon Cox. Simon is a pioneer in website development with almost 30 years of full-scale web construction, management, consulting, and optimization under his belt. Learn how to acclimate to industry advancements as Simon shares his experience adapting to rapid technology expansion. List…
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Today we delve into the transformative power of breathwork and shamangelic healing with the guidance of Anahata Ananda, a masterful breath work practitioner, healer, and founder of Shine Sedona. Anahata brings to light the essence of breathwork as a pivotal tool for emotional release, physical wellness, and spiritual awakening, emphasizing its role…
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Erin was off fighting crime this week, but you need not worry because the great Mordy Oberstein and Jacob Mann took the stage for this segment. Plenty of Google this week. Study shows Google AI summaries do, in fact hurt search traffic. Google finds a new ally in Disney to expand real-time ad exchange, meaning that marketers will have broader acces…
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Doug Cartwright is the visionary founder of Alchemy Sales Coaching and the author of the groundbreaking book, "Holy Sh!t We're Alive." Doug's unique journey from an ex-Mormon and money-motivated salesman to a spiritual explorer and transformative coach offers a wealth of insights and practices for anyone looking to elevate their personal and profes…
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Welcome back to seasoned marketing analyst, strategist, educator, and owner of BEAST Analytics, Brie Anderson, for her second interview segment. The last episode was all about setting the stage. This week, Erin and Brie will take you through the rehearsal process necessary to rock out a live GA4 performance! Learn to develop a rehearsal plan of ana…
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Marc Cordon Creative presents The Golden Mic Podcast Ep. 127 On Taking Command w/ Dan Gentry https://play.goldenmicpodcast.com/0127_Gentry In this episode of the Golden Mic Podcast, host Marc Cordon sits down with guest Dan Gentry to discuss the importance of purpose and command in one's life. Dan Gentry begins by sharing his personal journey of dr…
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TikTok is potentially looking at a ban in the U.S if they don’t adhere to federal guidelines within 6 months… What drawbacks could this have for marketers? Interested in targeting the whole world on Google Ads? Not so fast! Aaaaaaaaand, it’s core update time! That’s right, the first 2024 core update is upon us with Google releasing major enhancemen…
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Diving Into the Heart of Kindness Hosted By: Marc Cordon Featuring: Alan Questel About This Episode: Today's Golden Mic session takes us on a riveting journey into the essence of intentional kindness with Alan Questel, a man who's not just penned thoughts but lives by the transformational power of kindness. From early inklings of empathy to a life-…
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This week's featured guest is the owner of BEAST Analytics, Brie Anderson. Brie began her career at the age of 16, evolving into the analytic solutions expert, educator, and entrepreneur she is today. Join us on this full-blown rock concert of an episode as Erin and Brie are roadies rockin’ and rollin’ GA4 into the metaphor of a live concert! Disco…
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Today I'm speaking with Oshauna of @oshaunitamedicina about the powerful truth that we ARE nature. You'll learn about the incredible ways that our bodies and physiology mirror the rhythms of nature, and how leaning into this truth mentally, physically, emotionally, AND spiritually we can naturally begin to heal ourselves on all those levels! One of…
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Today's episode brings us the incredible opportunity to dive deep into the heart of modern spirituality with Elise Recupero, a distinguished Spiritual Teacher and the visionary founder of Fabulously Spiritual and its accompanying app, as well as a dedicated energy worker, Kundalini Yoga teacher, Reiki practitioner, and Manifestation Coach. Elise's …
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There’s a lot of movement to cover in the Google realm this week. The carnage continues as a U.S judge grants more class action antitrust lawsuits against Google. Despite the trial, Google continues to make improvements of its own - updating their Local Service Ads with a new verification process to reduce spam. Google is also testing a new feature…
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Ola King is back for his second segment this week to unpack the role of a Search Experience Designer, and how user experience design optimization plays as a lead factor in SEO. Learn tactics for incorporating UX designs into your strategy to bolster overall SEO and digital marketing strength. Finally, understand why empathizing with the user needs …
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This episode is nothing short of transformative, as we welcome the remarkable Hilary DeCesare, a Neuro-Performance Master Coach, 3x International Bestselling Author including her Amazon bestseller RELAUNCH!, and the dynamic CEO of The ReLaunch Co. Not only is Hilary a renowned Business Performance Coach and a Sales & Psychology Expert, and been fea…
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Google Local Services Ads in the Hot Seat Welcome back to the EDGE! No Mordy this week, but no need to worry because the great Cindy Krum of MobileMoxie steps in. A glitch has infiltrated Google’s Local Services Ads and small business owners are NOT happy. Google feels that the U.S government ‘hate us cause they ain't us’, as penalties pile up in p…
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Ola King started his career as a music producer, learning SEO along the way to help promote his songs and score millions of views. In addition to hosting several MozCon events, Ola practiced as a UX Researcher at Moz before transitioning into independent consulting. Search experience optimization is more valuable than ever before. Discover what met…
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In this enlightening episode, we are thrilled to have Jessica Encell Coleman, the visionary Founder and Creator of The Magic of Human Connection. Jessica stands as a luminous figure in the pursuit of deepening human connections, dedicating her life to unraveling the layers of love, joy, and vitality that enrich our lives, relationships, and our pla…
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The EDGE team covered a slew of news this week. Articles from Search Engine Land, Search Engine Round Table, and Search Engine Journal covered the landscape of digital marketing news, but we were able to get a couple of nice AI pieces in there. Watch Reddit folks, they just doubled down on their value by inking a $60m deal with an “unknown” AI comp…
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