30. Stu King, CEO & Head of Distraction at BeeZee Bodies

Real World Behavioural Science

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This time the tables have turned on regular show host, Stuart King, MD & Head of Distraction at BeeZee Bodies.
In this special edition, Stu is interviewed by an esteemed panel including BeeZee Bodies Behavioural Insights Lead, Dr Tiago Moutela, Dr Lou Atkinson, Head of Research at EXI, and Dr Neil Howlett, Senior Research Fellow in Behavioural Science at the University of Hertfordshire.
Stu shares his journey; from first creating physical activity interventions funded by Sport England, to his time commissioning in Bedford Borough Council, as a Senior Scientist at Public Health England, and finally stepping into BeeZee Bodies full-time as CEO & Head of Distraction, in 2015.
The panel dig into some of his key areas of interest including:
💡 Why re-defining relationships with failure is essential for innovation
🤝 The keys to healthy commissioner / provider partnerships
🎓 The challenges of embedding academic rigour into the real world
✨ Why courage and bravery are the key to progress in public health
As ever, Stu is open and honest about not knowing it all, about being obsessed with asking “so what” and “why” and talks candidly about successes and failures in equal measure.
This podcast is hosted in partnership with the Behavioural Science in Public Health Network (BSPHN).